Adventure Wagon

I was brought in by the team at Hosel to provide leadership in strategy and branding for their client, Adventure Wagon. This was in the summer of 2019. I facilitated multiple workshops and strategic sessions with the leadership team at Adventure Wagon, and subsequently created their brand messaging, a brand book, and their tagline: "Create your own path."

Since then, Adventure Wagon has utilized the services of Murmur (a creative agency in Portland, OR) to bring this identity system to life online. The tagline, core ideals, and brand messaging I created for Adventure Wagon is on full display on their site, in creative, and in video.