Iris Lane

During my tenure as a branding designer at 85isto15, I had the opportunity to collaborate with the design team on this particular project.
Situated in the heart of a city adorned with flower garlands, we drew inspiration from the intricate structure of these blossoms. Our aim was to create a logo for Iris Lane that embodied its name while remaining versatile and minimal, allowing for future expansion into home décor and events. To achieve this, we crafted a vintage landscape painting-inspired illustration for the main flower box and all other packaging.