😢 After 13 years, Working Not Working will officially close its doors on June 30, 2025.
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- Blake UX/IA Designer / UI Designer / Illustrator
Seattle Granola Company Brand Identity & Style Guide
When I started working as a graphic designer at 206 Foods, there wasn't a consistent identity in place for the Seattle Granola Company brand.
I quickly set to work using what I knew of the brand and how it had been represented in the past to create this style guide for myself and any designers that work there in the future.
This brand identity and style guide is designed to help present the Seattle Granola Company brand in a consistent and recognizable manner, covering everything from their mission statement to their use of typography, photography and illustration.
- Project Roles
- Art Director, Creative Director, Editor (Brand/Content), Photographer, Illustrator, Type Designer
- Skills
- Art Direction, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Creative Direction, Type Design, Copywriting, Creative Strategy, Brand Strategy, Design Strategy, Content Writing, Brand Management, Digital Photography, Illustration
- Media
- Brand Guidelines, Branding, Brand Identity
