Obzu

The brand identity for OBZU, a car dealership based in California, features a black and white typography logo. The logo is designed using a clean and modern sans-serif font, with "OBZU" spelled out in all caps. The letters are spaced evenly and have a bold weight to them, giving the logo a strong and confident look.

The use of black and white reinforces the brand's focus on professionalism and quality, while the simplicity of the logo ensures that it is easily recognizable and memorable.