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Blue Apron
Blue Apron had inconsistent experiences for activating, managing, and upgrading user subscriptions. I lead the internal team in creating new programs, overhauling the design system, and building new funnels and app experiences.
- Project Roles
- UX/IA Designer, Product Designer
- Skills
- Design, Information Architecture, Design Strategy, User Research, Experience Design
- Media
- App Design, Web Apps, Websites
