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JetSpree
Online retailer Jet.com made its online debut with a responsive social campaign that played off the items in actual shopper's carts. 53 videos were written, shot, edited and shipped in one day.
The #JetSpree effort enlisted a buttoned-up spokesman, double dutch jumpers, a comedy troupe, barber shop quartet (and more) to create stories on the fly about shoppers' various product purchases.
- Project Roles
- Art Director, Creative Director
- Company
- SS+K
- Skills
- Art Direction, Conceptual
- Media
- Branded Content
- Project Industries
- Advertising
