Joy Garden

Born out of the desire to feel 'Delightfully Wild' even when sipping on a spiritless beverage, Joy Garden is a dream-like exploration into the world of non-alcoholic beverages. As someone who savors every moment with a good cocktail, there's an inherent sense of lack when it comes to a parallel experience with zero-proof spirits.

Joy Garden merges a child-like sense of wonder; one that can only be described as running fast and fierce through tall grass catching butterflies with the sophistication of sipping on your favorite aperitif on a summer day. This botanical elixir is for those who don't want to compromise on experience, sublime taste, or clarity of mind when choosing to forego the booze. Joy Garden is for the wild, the free, and those who take every opportunity to slow down and savor the moment.

Project Roles
Creative Director, Designer
Skills
Art Direction, Conceptual, Design, Adobe Illustrator, Adobe Photoshop, Creative Direction
Media
Packaging, Brand Identity
Project Industries
Beverage
Joy Garden
Support