IBM "The Play Machine"
SHARING THE JOY OF SCIENCE
Built with low-tech hardware, fueled by real-time social media data, and webcasted in a live, three-week event, The Play Machine helped a new generation of creative young minds see innovation the way IBM inventors do. As play!
- Project Roles
- Creative Director, Writer
- Conceptual, Copywriting, Creative Direction, Digital Tech, Filmmaking, Social, Interactive, Content, Digital, Documentary, Editorial, Experiential, Integrated, Low Budget, Management of Teams 1-10, Stunts, Technology
- Social Media Content, Advertising, Brand Films, Concept Art, Documentaries, Events, Interactive Installations, Sculptures, Social Media Copy, Street Art, Video Installations
- Project Industries