Walmart Holiday 2021

How do you create a holiday campaign without cliché holiday colors and visuals?
By distilling that magical holiday feeling down to its purest form while staying true to the Walmart visual world, we created a holiday campaign that not only shined above the others, it sparkled. All without any illustrated Santa hats or stockings.

Project Roles
Creative Director, Designer
Company
Publicis
Skills
Conceptual, Design, Management of Teams 10-20, Creative Direction
Media
Advertising, Retail Designs, Brand Guidelines
Project Industries
Advertising
Walmart Holiday 2021
Support