Chase for Business Digital Product Catalog & Lab

Chase needed a way to showcase their latest and greatest payment technology. So we created a digital product catalog they could take anywhere and an interactive experience lab at their headquarters in Plano, Texas. We turned half a decade of research into a 90-second, tailored digital experience. Despite being a leader in payment technology, Chase didn't have a single source of product information for their merchant services team. We took thousands of pages of research and built a content framework for current and future products. Then used that framework to develop an app the merchant services team could use anywhere in the world to access the latest product information We applied the content framework and design system to a physical demo space. We had the unique opportunity to fully define an interactive experience, from designing the fixtures, to the floor plan (ensuring ADA compatibility), to concepting and producing the content. To get the most out of the small footprint each station was double-sided.

Project Roles
Art Director, Creative Director, UX/IA Designer, Furniture Designer, Product Designer
Art Direction, Conceptual, Content Management, Experiential, Interactive, Content Strategy, Product Development, Interior Design
Interactive Installations, Products - Digital, Interaction Designs
Chase for Business Digital Product Catalog & Lab