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Samsung + Sam's Club AR
I created a new and immersive way to shop for televisions across over 400 Sam's Club stores nationwide.
Customized and tailored an immersive AR experience for Sam's Club members allowing guests to enter the Samsung + Sam's Club VIP Room. The environment showcased Samsung's latest televisions, even some that were not available in-store. Guests were welcomed by the one and only Kevin Hart and later guided by a Samsung SME who explained both the benefits of each television and Sam's Club membership discount.
- Project Roles
- Art Director, Creative Director, UX/IA Designer, Designer, Strategist
- Company
- Drury Design
- Skills
- 3D, After Effects, Android, Art Direction, Content, Design, DesignCAD, Environmental, Environments, Experiential, Adobe Illustrator, Adobe InDesign, Management of Teams 1-10, Mixed Media, Post-Production, Adobe Premiere Pro, Rendering, Storyboarding, Project Management, Strategy, 4K, Creative Strategy, Tech Strategy, Marketing Strategy, Design Strategy, Adobe XD
- Media
- Augmented Reality, Branded Content, Products - Digital
- Project Industries
- Retail, Technology
