Beats Bt Dre - Fit To Move

The Beats Fit Pros are designed to lock in your ears and stay in place, so you can bop and bob in ways you never knew you could. Using the universal head bobbing motion to thread our talent stories together, we watch as their realities heighten around them as they move how they want. As a part of this campaign, we also launched a never-before-heard song from one of our featured stars: Vince Staples. Keeping true to the Beats By Dre ethos of breaking the newest music alongside the best products in their arsenal.

Project Roles
Copywriter, Writer
Celebrity, Conceptual, Content, Documentary, Entertainment, Film, Integrated, Lifestyle, Music, Scripting, Visual Development, Storyboarding, Copywriting
Art, Brand Films, Branded Content, Commercials - Video, Music Videos, Short Stories, Music, Branding, Brand Identity, Sets, Film Editing, Campaigns, Title Cards
Beats Bt Dre - Fit To Move