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"Talk That Talk" - Janssen

“Talk That Talk” is an integrated campaign that invites and inspires the Black community to take part in a new rite of passage: having the talk with friends and family members about Prostate Cancer. Anchored by campaign ambassador & NFL Hall of Famer Shannon Sharpe, we created a series of emotive digital spots, a social handle to play host to continuing conversations, and a website with all the information needed to get the started.

Project Roles
Copywriter, Creative Director
Skills
Conceptual, Drama, Film, Creative Direction, Copywriting
Media
Advertising, Commercials - Radio, Screenplays, Social Media Copy, Campaigns
"Talk That Talk" - Janssen