Clif Bar

The redesign of Clifbar.com set out to engage users in new ways beyond a standard e-commerce experience. At its heart was a recommendation engine designed to match users individual dietary requirements with Clif products and remind them that CLIF is more than just the brand to bring when you’re going camping.

Project Roles
Creative Director, Designer
Skills
Design, Creative Direction, Figma, Experience Design
Media
Websites
Clif Bar
Clif Bar
Clif Bar
Clif Bar
Clif Bar
Clif Bar
Clif Bar
Clif Bar