😢 After 13 years, Working Not Working will officially close its doors on June 30, 2025.
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- Brittany Art Director / Creative Director / Director
Gerber
Our fresh, modern campaign reversed Gerber’s downward trend in a growing competitive market, to help solidify itself as the leader in baby food. Our work also increased mom’s natural perception of the brand which was seen previously as being too artificial. Companion social ads helped position Gerber as the natural choice for parents.
- Project Roles
- Art Director, Creative Director
- Skills
- Commercial, Conceptual, Film, Social, Creative Direction
- Media
- Commercials - Video, Social Media Content, Commercials - Broadcast
