Anything but Basic

Anything But Basic

We created a fictional town called The Town of Basic. It functions as a brand platform that spans across three vehicles: Sentra, Rogue and Altima. These came to life as TVCs, OLVs and social.

Project Roles
Creative Director
Company
TBWA\CHIAT\DAY
Skills
Creative Direction
Media
Advertising
Project Industries
Advertising
Anything but Basic
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