One In A Milli

TikTok is the fastest growing platform on Earth with over 60% of its content around food. So Jack teamed up with the app’s biggest celebrity, Jason Derulo, to take his most beloved trend, Milli Meals, to the next level.

Whenever Jason hits another million followers, he indulges in a “Milli Meal.” When he hit 45 million, he dropped an entire virtual restaurant “One In A Milli” with Jack, filled with indulgent items fans could only get through Uber Eats.

135K+
New TikTok followers in first 24 hours

53M+
Media impressions

15K+
'Milli Meals' sold in first 2 weeks