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Jell-O "Je-L-O-L"

Jell-O came to us looking for an idea for a new product that's all-natural with real fruit juice and no artificial anything, you know for kids. So we came up with this little number. They didn't buy it, but it won us the business, so that's something.

Project Roles
Copywriter, Creative Director
Company
Leo Burnett
Skills
Copywriting, Creative Direction, Illustration, Conceptual
Media
Illustrations, Packaging, Product Designs, Products - Physical, Social Media Content, Social Media Copy
Project Industries
Advertising
Jell-O "Je-L-O-L"