I worked on retainer with Bitwise Asset Management and their marketing team. For just under a year, I conceived, developed, and executed multiple campaigns to promote their index fund offerings. The young, cautious brand left limited room for expansion or play. Acting as co-creative lead and art director, I adopted typographic techniques to retain a clean, consistent look while remaining visually dynamic. Below is an assortment of my favorite executions.
- Project Roles
- Art Director, Designer, Typographer
- Bitwise Investments
- Adobe Illustrator, Art Direction, Brand Management, Social
- 2D Animations, Commercials - Broadcast, HTML5 Banners, Social Media Content
- Project Industries