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GNC Courage to Change

Given the opportunity to pitch and be awarded this spot for the 2017 Super Bowl, my partner and I beat out seven creative teams and 27 other scripts (3 of which were ours). Working directly with GNC's creative team, Director Brent Harris and Skunk productions we successfully produced this fully integrated campaign in less than a month. http://adage.com/videos/gncs-moment-of-truth-part-2/1248

Project Roles
Art Director, Creative Director, Copywriter
Company
Down and Dirty Pixels
Skills
Art Direction, Conceptual, Creative Direction, Design, Filmmaking, Management of Teams 20+, Post-Production
Media
Commercials - Broadcast, Social Media Content
Project Industries
Advertising
GNC Courage to Change
GNC Courage to Change
GNC Courage to Change
GNC Courage to Change
Collaborators