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Movistar 360 Rider

In 2014 Movistar was (and still is) the official sponsor of Movistar Yamaha MotoGP. They had this somewhat catchy tagline: “With Movistar, you don’t watch MotoGP, you live it”. They also had two reason whys: teaming up with Yamaha and broadcasting MotoGP with 6 different viewpoints you can switch at your will. As "living" is an overpromise-alert word, we launched a mobile experience that allowed you to live an experience as a MotoGP Rider with flying colors.

Project Roles
Art Director, Copywriter
Company
Wysiwyg*
Skills
Art Direction, Copywriting, Digital
Media
Advertising, Games - VR, Mobile Apps
Project Industries
Technology
Movistar 360 Rider