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Winc Brand Identity + Art Direction

Winc is a house of beverage brands with the mission of enhancing lives everyday shared moments. They needed a brand refresh to inject the color and excitement their beverages bring to peoples lives and capture those unadulterated, real shared moments. Our team gave Winc a facelift with high contrast brand photography, a more colorful website, and a more intuitive customer experience. We created badges and shapes to help categorize and unify their 200+ brands and continuously held a cadence of photoshoots to feature new beverages added to the Winc portfolio. __ Collaborators Photography: Wild Joy Studio. Margeaux Walter Assistant AD / Senior Designer : John Jesz

Project Roles
Art Director, Content Producer, Content Strategist, Designer, Illustrator, Photographer
Company
Winc
Skills
Art Direction, Design, Styling, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Figma, Webflow
Media
Photography, Props, UI Design
Project Industries
Beverage, Advertising
Winc Brand Identity + Art Direction
Winc Brand Identity + Art Direction
Winc Brand Identity + Art Direction
Winc Brand Identity + Art Direction
Winc Brand Identity + Art Direction
Winc Brand Identity + Art Direction
Winc Brand Identity + Art Direction
Winc Brand Identity + Art Direction
Winc Brand Identity + Art Direction
Winc Brand Identity + Art Direction
Collaborators