Tommy Hilfiger Adaptive - Spring 2021

I was responsible for the entirety of this project's post-production process. The biggest challenge was the limited selection of footage, but I enjoyed animating the icons. Tommy Hilfiger Adaptive is about inclusivity and they design clothes for the disabled. Adaptive functions such as magnetic and velcro strips assist individuals by empowering them with independence. The animated icons and supers highlights certain functionalities of the client's products, allowing the audience to better understand each individual benefit.

Project Roles
Editor (Film/TV), Motion Designer
Tommy Hilfiger
2D Graphics, Video Editing
2D Animations, Retail Designs
Project Industries
Fashion, Retail
Tommy Hilfiger Adaptive - Spring 2021