Whoop 'Unlock Yourself' Ft. Rory McIlroy

With the launch of Whoop 4.0 in 2021 the app update provided athletes with even more comprehensive data about their performance and recovery. We collaborated with Whoop's internal team to create a series of films that captures the internal dialogue athletes have with themselves now that they have more knowledge around their daily performance. 

Project Roles
Creative Director
Company
stept studios
Skills
Adobe Premiere Pro, After Effects, Art Direction, Cinematography, Commercial, Creative Direction, Directing, Post-Production, Sports
Media
Advertising, Branded Content, Campaigns, Commercials - Broadcast, Social Media Content
Project Industries
Advertising, Sports
Whoop 'Unlock Yourself' Ft. Rory McIlroy
Whoop 'Unlock Yourself' Ft. Rory McIlroy
Support