Ford Ecosport beats Instagram.
We used a feature that Instagram doesn't have to show that Ford does.
Ford Brazil created its Instagram account in 2016 and we had to make a great start so people would grow interest and follow @fordbrasil. The result was thousands of new people following and some even commenting in upside down.
Impressions: 16 milion.
Reach: 13 milion.
You can check the posts here if you want.