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Highlights

Highlights for Children is a 75 year old company known chiefly for their iconic flagship magazine, Highlights, which seeks to teach children through play. In this brand refresh, we developing a completely new brand system inspired by their core philosophy of encouraging play, we built a system using simple shapes and bold colors that can speak to both children and their parents by creating a system of fun, flexible elements that can be be fun or sober, depending on circumstance, but always with the patented Highlights smile.

Project Roles
Creative Director, Designer
Company
Highlights for Children
Skills
Design, Creative Direction
Media
Visual Designs
Project Industries
Education
Highlights
Highlights
Highlights
Highlights
Highlights