Huge Women x International Women’s Day 2022
In celebration of International Women’s Day 2022, the Huge Women Affinity Group put together a social media campaign to contribute to the generations-long conversation of imagining a gender equal world—a world free of bias, stereotypes, and discrimination that is diverse, equitable, and inclusive. A world where difference is valued and celebrated.
To echo this year’s International Women’s Day theme, Break the Bias, the campaign was designed to promote diversity, inclusion, and accessibility while connecting to the Huge Women community through a sense of togetherness and camaraderie, and the inclusion of relatable Huge symbols: the 5 year anniversary commemorative axe, inspiring sticker collections, custom tote bags, and creative technology.
Full project at https://www.gillianoshatz.com/huge-iwd (Password: GOPortfolio1)
* Illustrations by Alejandra Balaguera (@balaaguera)
- Project Roles
- Art Director, Designer
- Art Direction, Brand Management, Conceptual, Content, Content Strategy, Creative Research, Figma, Social, Social Media Strategy
- Branded Content, Campaigns, Illustrations, Social Media Content