The New Citrus Experience

Most haven’t heard of the Philippine lemon called the calamansi, a versatile fruit that has long been regarded as the country’s best kept secret. Mansi set out to be the world’s first premium calamansi juice drink, sourced directly from the Philippine to your fingertips. Its goal was to accentuate the calamansi’s bold flavor and unique properties while still staying true to its vibrant Filipino culture. This project involved a full rebrand, logo, and packaging design.

Project Roles
Designer
Company
Mansi
Skills
Adobe Illustrator, Adobe Photoshop, Creative Direction, Packaging Design
Media
Brand Identity, Branding, Logos, Products - Physical
Project Industries
Beverage, Packaged Goods
The New Citrus Experience
The New Citrus Experience
The New Citrus Experience
The New Citrus Experience
The New Citrus Experience
Support