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UNIQLO Unfit In
Uniqlo was long on style but craved more substance – a connection transcending the brand’s reputation for functional fashion. This timely social campaign embraced the culture to create a movement refusing a divisive world, recognizing we share a fundamental desire to unfit in.
- Project Roles
- Content Strategist, Creative Director, Executive Producer, Marketer, Strategist, Writer
- Company
- UNIQLO
- Skills
- Brand Management, Conceptual, Copywriting, Film, Film Photography, Marketing Strategy, Media Strategy, Portrait Photography, Post-Production, Producing, Social, Social Media Strategy , Strategy, Art Direction, Creative Direction
- Media
- Advertising, Campaigns, Social Media Content, Branded Content, Commercials - Video, Key Art, Photography
- Project Industries
- Fashion
