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"Cisco - B2B, State and Local Government"

I was the copywriter where the rubber met the road of the big branding campaign "Welcome to the Human Network." My team generated the advertising and marketing materials that supported sales to the business and technical decision makers. We even got a few assignments for promoting sales to federal, state, and local branches of government.

Project Roles
Copywriter
Company
Ogilvy & Mather
Skills
Copywriting, Editing, Storyboarding, Conceptual
Media
Commercials - Broadcast, Commercials - Video, Social Media Content, Video Installations
Project Industries
Advertising, B2B, Technology
"Cisco - B2B, State and Local Government"