New business presentation for hair care brand

Pitching to a new client in the haircare industry, the ask was to create a Powerpoint deck to showcase their thoughts and ideas. Reflecting the potential new business' design aesthetic, I worked with black and white photography with a pop of color in lavender. I researched stock imagery to find the right look and feel of the woman we were targeting, creating drama but retaining a high level of sophistication as well as an emphasis on hair. I was also careful to be inclusive of all ages, races, sizes, and shapes of females.

The challenge here was designing a clean, fresh presentation within the limits of Powerpoint. Diagonals make for a reoccurring design element that is flexible to accommodate various levels of text.

Selected slides below.