SEE US HEAR US

Creative direction for Facebook to celebrate the spectrum of the API community by featuring members of Facebook Groups for Asian Pacific Islander Heritage Month. To celebrate authentic voices from the community, we partnered with actress, comedian, writer and activist, Sherry Cola, to pen an original poem for the film. The narrative will shine a light on how the API community is coming together through their shared interest and diverse cultural heritages. Agency: Game7 Director: Christine Yuan Poet/VO: Sherry Cola DP: Htat Lin Htut Editor: Chiao Chen Production Design: Nicholas Tong Composer: Ali Helnwein Styling: Max Ortega Set Photography: Amanda Villarosa BTS Videography/Edit: Ash Goh Hua Account Lead: Naomi Jefferson Producer: Sophie Luo Art Direction: Ribo Azumaya + Grace Hwang 3D Art / Animation: Johnny Lee Design: Ryan Ormsby Strategy/Copy: Justin Paras + Chelsea Tadros