Okay
BIPOC Mental Health Awareness Month

Reclaim Your Wellness: Your History is Your Strength. In honor of Black, Indigenous and Other People of Color Mental Health Awareness Month, Facebook- Health Partnerships Team + Creative Shop, partnered with the Association of Black Psychologists, Asian American Psychological Association, National Latinx Psychological Association, Indigenous Wellness Research Institute, and Providence to launch new culturally-relevant expert wellness guides for BIPOC communities on Facebook’s Emotional Health resource center and a #wellnessforall campaign across FB + IG designed to create more equitable access to culturally relevant traditions, resources, and healing opportunities. The campaign reached 31MM people and helped over 840K people access mental well-being resources.

Project Roles
Creative Director
Company
Instagram
Skills
Brand Strategy
Media
Campaigns
Project Industries
Advertising
BIPOC Mental Health Awareness Month
BIPOC Mental Health Awareness Month
BIPOC Mental Health Awareness Month
BIPOC Mental Health Awareness Month
BIPOC Mental Health Awareness Month