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Your Actions Save Lives | California COVID-19 Response

California is no stranger to crisis. Recessions. Wildfires. Earthquakes. But it’s never faced a moment like this. A moment that changed so many lives—demanded so many sacrifices. And while we’ve had to face it all apart, we were never alone. Through the good and the bad, we’re in this together. We can make a difference. Stay home. Wear a mask. Keep your distance. Wash your hands. Connect with your loved ones and help your communities. We will get through this. 319 Videos | 50 radio spots | 501 static social | 195 animated social | 208 billboards | 233 digital + print ads | 1592 total deliverables | 9 language translations | 98% of Californians reached.

Project Roles
Art Director, Creative Director, Illustrator
Company
GMMB
Skills
Adobe Illustrator, Brand Strategy, Illustration, Social, Social Media Strategy , Video Editing
Media
Brand Guidelines, Branded Content, Campaigns, Commercials - Video, Interactive Videos, Social Media Content
Project Industries
Education, Government, Health/Pharma
Your Actions Save Lives | California COVID-19 Response
Your Actions Save Lives | California COVID-19 Response
Your Actions Save Lives | California COVID-19 Response
Your Actions Save Lives | California COVID-19 Response
Your Actions Save Lives | California COVID-19 Response
Your Actions Save Lives | California COVID-19 Response
Your Actions Save Lives | California COVID-19 Response
Your Actions Save Lives | California COVID-19 Response
Your Actions Save Lives | California COVID-19 Response