DINO NUGGS Launch

I created the concept for our VIP DINO NUGGS packaging, and lead the project from start to finish. I sourced an acrylic box, which was then filled with our product, dry ice, and a tube. Upon opening, VIP's read a card that prompted them to pour 1 cup of water into the tube, which made the dry ice bubble. The whole thing was supposed to feel like a science experiment, and it came equipped with exclusive merch, lab coat, and goggles.

Project Roles
Creative Director, Project Manager
Company
SIMULATE
Skills
Creative Direction, Producing, Project Management
Media
Interactive Installations
DINO NUGGS Launch
Support