I created the concept for our VIP DINO NUGGS packaging, and lead the project from start to finish. I sourced an acrylic box, which was then filled with our product, dry ice, and a tube. Upon opening, VIP's read a card that prompted them to pour 1 cup of water into the tube, which made the dry ice bubble. The whole thing was supposed to feel like a science experiment, and it came equipped with exclusive merch, lab coat, and goggles.