Repositioning & Rebrand

Led the rebrand for Aila, from creative strategy and positioning within its category, and a visual rebrand to support the new direction. The rebrand impacted the brand identity, packaging, and art direction for brand photography & social media direction.

Project Roles
Art Director, Creative Director, Designer, Strategist
Skills
Brand Strategy, Design Strategy, Packaging Design, Social Media Strategy
Media
Branding
Project Industries
Lifestyle, Packaged Goods, Startups
Repositioning & Rebrand
Repositioning & Rebrand
Repositioning & Rebrand
Repositioning & Rebrand
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