Say It With Shiner

Executive Producer for Shiner Beer's first new campaign in several years. The "Say It With Shiner" campaign is a 360 campaign that is live now. I served as Executive Producer, coordinating a large scale commercial shoot as well as OOH, social executions, and a large scale mural in Nashville, TN. Additionally, I spearheaded partnerships with la Barbecue in Austin, Tisha Alyn (professional golf influencer) for appearance in the commercial spot and social sponsorship, and a title sponsorship of the Texas State Fair which included image usage in the commercial spots as well as on location activation at the fair.

Project Roles
Executive Producer
Shiner Beer
Broadcast, Celebrity, CGI, Commercial, Managing Budgets, Outdoor, Producing, Social, TV
Advertising, Campaigns, Commercials - Broadcast, Commercials - Video, Murals, Photography, Social Media Content
Project Industries
Advertising, Beer
Say It With Shiner
Say It With Shiner
Say It With Shiner