Staging Solutions Visual Identity
Staging Solutions creates experiences that bring value to brands and engages audiences. What started off as an audio-video equipment company in 1997, is now a full service creative event company focusing on corporate conferences, live experiences, scenic design and brand activations.
After years of expanding their service wheelhouse and hiring talent, Staging Solutions outgrew office and warehouse spaces. They also outgrew their visual identity. In 2015, I was approached to update the brand starting with the logo mark.
I set out to craft something that was familiar yet fresh. This was not a complete rebrand, this was an evolution: it needed to change enough to be new but still be recognizable and stay authentic to the company’s origin and twenty-year past.
- Project Roles
- Art Director, Designer
- Brand Management, Brand Strategy, Visual Development
- Brand Identity
- Project Industries
- Entertainment, Technology