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"You Don't Say" - Owens Corning

“You Don’t Say” shines a light on the uncomfortable conditions homeowners tolerate in an under-insulated house. We aimed to connect with our audience of pro remodelers by echoing the unique experience of finding oneself in the midst of a customer’s personal space on an every day basis. I co-wrote the script, created storyboards for the art department, and directed talent to ensure execution of this spot on a tight budget.

Project Roles
Creative Director, Writer
Company
Hero Collective
Skills
Content Writing, Copywriting, Creative Direction, Directing, Storyboarding
Media
Commercials - Video, Screenplays, Social Media Content
Project Industries
Advertising
"You Don't Say" - Owens Corning
"You Don't Say" - Owens Corning