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Citi x Paralympics "Stare At Greatness"

To help change the perception of people with disabilities, we flipped the script with this global campaign that invites everyone to stare at Team Citi’s 42 Paralympic athletes. Not for their disability, but for their incredible feats of athleticism.

Project Roles
Art Director, Creative Director
Company
Publicis
Skills
Art Direction
Media
Social Media Content, Television
Project Industries
Finance
Citi x Paralympics "Stare At Greatness"
Citi x Paralympics "Stare At Greatness"
Citi x Paralympics "Stare At Greatness"
Citi x Paralympics "Stare At Greatness"