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Detroit Zoo + Griffin Claw Brewing | Survival Series
The Detroit Zoo isn’t just a great place to see cool wild animals. (Although it’s definitely that.) It’s a global leader in the preservation of endangered species. So we worked with Griffin Claw Brewing to create a series of beers that highlight and support the zoo’s work around the world. The beer was good. The feeling that we might just be helping an endangered species or two was even better.
- Project Roles
- Content Strategist, Copywriter, Strategist
- Company
- Detroit Zoo
- Skills
- Content Strategy, Content Writing, Copywriting, Creative Strategy, Low Budget, Packaging Design, Wildlife
- Media
- 3D Animations, Advertising, Naming, Products - Physical, Social Media Copy
- Project Industries
- Advertising, Beer, Beverage, Education, Non-Profit, Packaged Goods
