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Thesis Brand Design - Voting Series

___gets my vote was a social campaign Thesis launched in an effort to get out the vote for the fall 2020 election. I spearheaded the design for this project and came up with the design direction, color palette, and typographic choices. I also designed the web takeover layout and created the illustrations used in the social posts. Alongside the illustrative social posts for the get out the vote story, we also utilized user generated content and create an interactive experience. People could submit issues they’re passionate about that motivate them to cast their votes and we heroed those issues in a “___ gets my vote” post.

Project Roles
Art Director, Designer, Illustrator
Company
Thesis
Skills
Adobe Illustrator, Adobe Photoshop, Art Direction, Sketch
Media
Brand Identity, Branded Content, Illustrations, Social Media Content, Websites
Project Industries
Advertising
Thesis Brand Design - Voting Series
Thesis Brand Design - Voting Series
Thesis Brand Design - Voting Series
Thesis Brand Design - Voting Series
Thesis Brand Design - Voting Series