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Baar Baar

Baar Baar, meaning 'again and again', is a modern Indian Gastro Bar in the East Village of New York. The branding for Baar Baar was intended to expose New York to a modern Indian cuisine while aiming to stay true to past traditions. The brand creative and logo design focused on the aspects of storytelling and repeating narratives of India's traditions. To finish the look and feel, I created a pattern set based on traditional murals from India which was used across the brand's collateral.

Project Roles
Art Director, Creative Director, Designer, UI Designer
Company
PSD NYC
Skills
Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Art Direction, Brand Strategy, Creative Direction, Creative Research, Design, Print, Type Design, Wordpress
Media
Brand Guidelines, Brand Identity, Branded Content, Branding, Environmental Design, Logos, Patterns, Presentations, Squarespace Websites, Typography, UI Design, Websites, Wordpress Sites
Project Industries
Restaurant
Baar Baar
Baar Baar
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Baar Baar
Baar Baar
Baar Baar