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Ford Mustang

Desktops are windows into people’s lives. The wallpapers we choose show the things we desire and dream of. That’s why we don’t want the favorite parts of the picture to be hidden by files and folders. We uncover this insight with a wallpaper many drivers dream of The Ford Mustang GT. For the re-launch of this icon, we turned our idea into a print campaign that reminded people: Don’t Lose Sight of Your Dreams.

Project Roles
Art Director
Company
BBDO
Skills
Art Direction, Conceptual
Media
Advertising, Campaigns, Photography
Project Industries
Automotive
Ford Mustang
Ford Mustang
Ford Mustang