American Express | "Women Auto Know"
This project was a three-part branded film series entitled, "At Your Back" - stories of small businesses making big differences, for American Express. The goal was to identify small business owners who were making a noticeable impact in their community and produce authentic docu-style short films around them. This episode entitled, "Women Auto Know" was focused on Audra Fordin, a mechanic from Queens, NY who is committed to empowering women and changing her community.
I was brought in-house to develop this creative and direct three short films on behalf of McGarryBowen for American Express.
- Project Roles
- Creative Director, Director
- American Express
- Creative Direction, Directing, Documentary, Filmmaking
- Brand Films, Branded Content
- Project Industries
- Finance, Lifestyle