Stella Artois | Neighbors
Only 31% of Americans know their neighbors.
Inspired by the upcoming Mr. Rogers film, we created a custom sweater 2-pack that brings neighbors together, complete with a bottle opener that only works when two people (literally) come together. The 2-pack was created as part of Stella's 'Moment's Worth Making' holiday campaign, inspiring people to rediscover the joy of connecting with those that matter most.
- Project Roles
- Art Director, Product Designer
- Weber Shandwick
- Art Direction, Packaging Design
- Product Designs, Products - Physical, Scripted TV
- Project Industries
- Beer, Beverage