Quail & Fig Branding
When Leif Trulson, a chef with rich Scandinavian roots, embarked on sharing his favorite fusion creations with his New York community he knew he needed to establish a unique brand that paired perfectly with his distinctive cuisine. Trulson's dishes combine American culinary influence with Scandinavian traditions. Working closely with Trulson, I created a branding system for him that would align with his unique combination of cultures. A few months later, Quail & Fig was born.
- Project Roles
- Art Director, Editor (Brand/Content), UX/IA Designer
- Quail & Fig
- Adobe Photoshop, Art Direction, Design, Digital, Low / High Fidelity Prototyping, User Behavior Research, User Research, Print
- Branding, Brand Guidelines, Brand Identity, Branded Content, Websites
- Project Industries