Wheelers Rebrand and Style Guide
I led the brand overhaul for a multi-million dollar lumber truss company based in Rome, Georgia. The company creates building components for walls, roofs, and housing foundations.
Among other things, I art directed the redesign of the company logo, conducted internal audits, and directed the creation of their style guide.
- Project Roles
- Art Director, Copywriter, Creative Director
- Future + Suns
- Art Direction, Brand Strategy, Card Sorting, Copywriting, Creative Direction, Design, Research
- Brand Guidelines, Brand Identity, Branding
- Project Industries
- Real Estate