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BMW Pop-Up

BMW's first ever North American pop-up space aimed to reimagine the car buying experience. The space blurred the lines between art and science, while showcasing BMW's rich history of innovation.

Project Roles
Art Director
Company
Set Creative
Skills
3D, Art Direction, Conceptual, Creative Direction, Creative Strategy, Design, Design Strategy, Experiential, Furniture Design, Management of Teams 1-10, Visual Development
Media
Environmental Design
Project Industries
Automotive
BMW Pop-Up