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Good Down There Care

Colorectal Cancer has a 90% survival rate if it's found and treated early, yet is the 2nd leading cause of cancer-related death. Given the importance of continuing to address racism's impact on the health of Black people, we've created a campaign in partnership with BLKHLTH and comedian Deon Cole to stop this disease in its tracks with the distribution of educational materials and screening tests with our community partners in Detroit, MI, Houston,TX, Los Angeles / Oakland, CA, and Washington, DC.

Project Roles
Art Director, Creative Director, Writer
FCB Chicago
Art Direction, Copywriting, Creative Direction
Advertising, Brand Films
Project Industries
Packaged Goods
Good Down There Care